Giveaway Promotion

The Giveaway Promotion is only one of several special promotional programs that are particularly popular in the Grocery Retail market. Under the standard Giveaway Promotion, one or more items are advertised as free with a certain dollar purchase of goods. For example, one free loaf of bread with a purchase of $20.

In many situations, the operator will offer different levels of Giveaway Promotion, such as one free T-shirt with a purchase of $50 and one free Instamatic Camera with a purchase of $200. The Giveaway Item may be offered free (100% discount) or may be discounted by percentage or dollar amount. There are several System Flag options that allow operators to use the Giveaway Promotion as a powerful retail management tool.

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